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International Education Strategy and Marketing

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2021: A year of two halves | Blog Entry by Vicky Lewis

When I became an independent consultant in 2013, I was happy to escape the confines of university life (and politics) and relished the opportunity of being able to fit in a modest amount of academic research alongside my consultancy work. The plan was that the latter would pay the bills, while the former would keep me sharp, relevant and credible. What I didn’t expect was what happened in 2021, which turned into a year of two halves. The first half was focused almost exclusively on rese... View Page

Five years of consultancy | Blog Entry by Vicky Lewis

It’s coming up for the fifth anniversary of setting up my business, Vicky Lewis Consulting, which specialises in international strategy development and marketing planning for higher education providers in the UK and beyond. I’ve had a lot of people ask me what I like best about working for myself. That’s easy to answer: the flexibility; the opportunity to make a difference quickly; the chance to get to the nub of an issue that a client has been grappling with internally (and... View Page

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INTERNATIONALISATION TRANSNATIONAL EDUCATION INTERNATIONAL CAMPUS GLOBAL ENGAGEMENT GLOBAL STRATEGIES REPORT EAIE INTERNATIONAL STRATEGY INTERNATIONALISATION STRATEGY INSTITUTIONAL STRATEGY OVERSEAS CAMPUS MARKETING MARKETING INTERNATIONAL OFFICE INTERNATIONAL PARTNERSHIPS COLLABORATION INCLUSIVITY INTERNATIONAL STUDENT RECRUITMENT DEVELOPMENT PROCESS INTERNATIONALISATION AT HOME BRANCH CAMPUS ORGANISATIONAL CULTURE GOING GLOBAL STRATEGIC PLANS INSTITUTIONAL MISSION GLOBAL HIGHER EDUCATION LEADERSHIP NATIONAL STRATEGY INTERNATIONAL GRADUATE EMPLOYABILITY TRAINING COURSE SUCCESS MEASURES CONSULTANCY GLOBAL CITIZENSHIP SUSTAINABILITY RATIONALES OVERSEAS CAMPUS COVID-19 MOOC BUILA CROSS-CULTURAL COLLABORATION MALAYSIA INTEGRATED INTERNATIONALISM ORIGINAL RESEARCH BRITISH COUNCIL KPIS RESEARCH INSTITUTIONAL DRIVERS GLOBAL ENGAGEMENT STRATEGY STUDENT RECRUITMENT INTERNATIONAL EDUCATION HUBS OUTWARD MOBILITY BREXIT CHANGE THE PIE GEOPOLITICS KEY QUESTIONS UK HE SECTOR ENGAGEMENT TNE-HUB FUTURE MODELS STRATEGY TRAPS GLOBAL RANKINGS NEWCASTLE UNIVERSITY STRATEGIC MARKETING CAREERS GRADUATE OUTCOMES STAFF DEVELOPMENT STAKEHOLDER RELATIONSHIPS FORUM MAGAZINE UNIVERSITY OF BRISTOL CORONAVIRUS PLANNING LANGUAGE LEARNING CONSULTATION PROCESS INSEAD INSTITUTIONAL PARTNERSHIP PARTNERSHIP DEVELOPMENT GOVERNANCE DISTINCTIVENESS ADDRESSING DISCONNECTS DECOLONISATION UNIVERSITY OF READING PATHWAYS TO PRACTICE NICHE EXPERTISE UUK INTERNATIONAL POST-STUDY WORK ENABLING CHANGE WEBINAR EDUCITY UNIVERSITY OF WISCONSIN-MADISON WIDENING ACCESS MARKET RESEARCH REPUTATION INTERNATIONALISATION FOR ALL EXECUTIVE SUMMARY RESOURCES HIGHER EDUCATION STUDENT VOICE DIFFERENTIATION RAPID CHANGE INTERNATIONAL OFFICER OUTCOMES DATA ORGANISATIONAL STRUCTURE GLOBAL COMMON GOOD METRICS INTERNATIONAL EDUCATION GLOBAL EDUCATION HUB INTERNATIONAL EDUCATION HUB STAKEHOLDERS INTERNATIONAL EDUCATION STRATEGY GRADUATE ATTRIBUTES GLOBAL MINDSET EXPERTISE UKCISA CULTURAL INTELLIGENCE HIGHER EDUCATION ACADEMY POLICY CONTEXT SDGS EQUALITY, DIVERSITY, INCLUSION DISTINCTIVE IMPACT WORKSHOP SKILLS DRIVERS FOR CHANGE ALUMNI RELATIONS OVERSEAS OFFICES SOCIAL IMPACT KEY PERFORMANCE INDICATORS CAREER INTERNATIONAL STUDENTS ISKANDAR INVESTMENT STAFF ENGAGEMENT ENVIRONMENTAL SUSTAINABILITY GLOBAL ENGAGEMENT INDEX CURRICULUM REGIONAL STRATEGY USA UNIVERSITY OF BATH DBA CULTURAL VALUES TOOLKIT BENCHMARKING CIVIC AND COMMUNITY ENGAGEMENT GLOBAL UNIVERSITY INTERNAL SUPPORT DELIVERY MODES INTERNATIONAL MARKETING REGIONAL HUBS UK NATIONAL PRIORITIES GLOBAL IMPACT IMPACT SHARED CAMPUS UNIVERSITY OF SOUTHAMPTON TRAVELLING MINDSET STRATEGIC ALIGNMENT IN-COUNTRY REPRESENTATION SINGAPORE TEACHING OVERSEAS

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